Leads
Eight verticals. All 50 states.
Every record on this page comes from a campaign we run, on a landing page we own, with consent captured on our domain and certified by TrustedForm. Pick the vertical you write.
Verticals
What we generate.
Prices shown are per real-time lead. Aged inventory in every vertical runs from $6 down to $1.50 by bucket.
Core volume product
Final expense
Ages 50–85 actively shopping for burial and final expense coverage.
$15–$24
per lead
Premium pricing
Veteran life
Veterans and active-duty households looking at life coverage alongside VA benefits.
$17–$27
per lead
AEP volume, Oct 15 – Dec 7
Medicare
T65 and Medicare Advantage shoppers, with volume scaled hard through AEP.
$16–$25
per lead
Homeowners, term and IUL fit
Mortgage protection
New and recent homeowners responding to mortgage protection messaging.
$19–$30
per lead
Tax-free retirement messaging
IUL / retirement
Working-age prospects responding to tax-advantaged retirement messaging.
$18–$29
per lead
Under 65
Health / ACA
Under-65 marketplace shoppers. Our lowest-priced real-time inventory.
$14–$22
per lead
Available across FE, MP and IUL
Spanish-language
Spanish creative, Spanish landing page, Spanish consent. Flagged language=es.
$16–$25
per lead
Broad-market catch-all
General life
Broad-market term and whole life intent. Useful as standing-order filler.
$15–$24
per lead
Freshness tiers
Real-time, or aged by the bucket.
The difference between them is time, not quality. A 90-day-old record was generated the same way the one delivered 40 seconds ago was.
Real-time
Delivered in under 60 seconds from the moment the prospect submits. The record is warm and the prospect is still on the page they filled out.
$14–30
Aged, 45+ days
Sold in dated buckets rather than as an undifferentiated pile, so you always know the age of what you bought.
$1.50–6
45–90 days
$6
Warmest aged inventory.
Recent enough that the prospect usually remembers the form. Works on a same-week dial cadence with a live agent.
91–180 days
$3
Volume dialing.
Priced for rooms running a predictive or power dialer. Buy in blocks of 250 or more and work the list twice.
181+ days
$1.50
Bulk list building.
Cheapest inventory we sell. Best used to seed a text or ringless drop campaign you already have compliance coverage for.
Don’t see your vertical?
RJ Webworks LLC runs paid acquisition outside insurance as well — home services, legal, medical and financial. If you need a custom campaign built to your criteria, that is a conversation we have regularly. Insurance is the focus of this site, not the limit of what we can generate.
Test us with 10 free leads.
No card, no contract. Pick a vertical and a state set and we will fill it from live inventory so you can judge the records instead of the pitch.